What the Hell? (An exploration of the Craigslist secondary market)

Want a laugh? Go troll Craigslist looking for bourbon. You will find legitimate collectable items of both the liquid and memorabilia types. But mixed in among the legit collectables are those that people only wish were collectable. Folks looking to make a buck (or hundred) by preying on the unsuspecting and uninformed. 

A while back, I solicited people on twitter to send me some of their favorites. What follows are the ones I liked best out those submissions. Thanks to all who participated. 

St. Petersburg

Let's start with something that really is hard to find, But seriously? This is over a 300% markup. Glad to have paid gift shop prices for mine.

That's a little better. Only a 200% markup (roughly). It must be on sale though. I mean "Ther prise is Final !" after all.

"It may not have the same demand as (That which will not be named) but that won't stop me from charging the same price as it."

I was starting to worry that this guy wouldn't be able to feed his family after the last two which were listed at only a 200% markup. But here we are, back to 400% or so. whew!

Chicago/Illinois

I like the bourbon...but damn.

In case you were curious, you shouldn't drink this $100 bourbon. It's for display only.

Apparently if you leave the city, the price drops. Those poor suckers in Champaign/Urbana. (shakes head) But if you want tasting notes with your gouging, this is your guy.

Missouri

$125 for a liter of "Poor Man's Pappy." Apparently the definition of poor is different in Missouri. Having traveled through much of it, I wouldn't have guessed that.

Dallas

It's Booker's! with keywords of Buffalo Trace, Angel's Envy and (That which will not be named).

New York

It's impossible to find as shown by all the Weller 12 listings we've found. Though by this point in the list, this asking price feels almost...reasonable.

Damn! Man! At least leave the store parking lot before you sell that collectible bit of HAZMAT!

Minneapolis

Can't leave my home town out, can I?

Feel like trading your Booker's 25th, Four Roses Limiteds, or Buffalo Trace Antique Collections for a bit of Old Weller Antique 107 proof? Yeah, me neither.

"The value is in the collectable (sic) container, its label, not contents inside." Finally one I agree with. The stuff inside is terrible. Though if you want, the container that bad I'll give you mine. I'll even throw in the last quarter bottle or so for good measure

Alaska

Nothing seems shady here. $75-$100 for an ounce and a half of liquid in an unmarked bottle? Or I can get all 12 and save $100!?! Where do I sign up?

Louisville

And before you think it's just folks who don't know bourbon, here's one from the heart of Bourbon Country.

I just want to know how much he's charging for that collectible mason jar filled with a "representation of a 50/50 mixture that has mingled for two weeks" in a mason jar. I mean, I'd also imagine it'd be delicious (if it were intended for consumption).

Rittenhouse Rye v. Rittenhouse Rye (DSP KY 354 v. DSP KY 1)

You don't need to be a bourbon fan for very long before you hear about the Heaven Hill fire. And for good reason, it took one of the biggest producers of Bourbon and almost knocked them out of the space. The fire destroyed warehouses and even the distillery. If you've seen it, you know that the footage is heartbreaking to watch. But the stories, the stories are just the opposite. They tell the uplifting tale of competitors coming together to help. Sure, it's possible that there may have been money involved. But in any other business, how many competitors would be willing to help out even with selling inventory or renting time on machines, etc. Most of them would be happier to help out by picking up the customer base instead.

One of the legacies of the Heaven Hill fire is that for many years Brown-Forman was the contract producer of Heaven Hill's Rittenhouse Bottled-in-Bond Rye. We know this because of one of the benefits of buying bottled-in-bond whiskey. You need to have the actual distillery on the label. You'll find it listed as D.S.P. (Distilled Spirits Plant) a couple of letters and a number. In the case of Rittenhouse, up until recently it said D.S.P KY 354. Brown-Forman. Within the last year or so, the label changed and it now says D.S.P. KY 1, the Bernheim distillery owned by Heaven Hill.

Since the source of the whiskey has switched, and I had recently finished a bottle of the old and opened a bottle of the new, I figured it was time to do a blind head-to-head comparison. 

Rittenhouse (D.S.P. KY 354) vs. Rittenhouse (D.S.P. KY 1)

Purchase info: 354 at Blue Max, Burnsville, MN. 1 at Cellars Wine and Spirits, Eagan, MN

Details: each 50% ABV, 354 produced at Brown-Forman distillery, Louisville, KY, 1 produced at Bernheim distillery, Louisville, KY. 

Rye A:

Nose: Big hit of alcohol initially. After that settles down it’s muted. Sweet toffee, cinnamon and ginger predominate. Grassy. Rye Bread.

Mouth: Cinnamon, brown sugar, oak tannins, cayenne, citrus and rye bread

Finish: long and warm. As the warmth fades it is replaced by a lingering sweetness.

Thoughts: Meh. This is hot, as is to be expected from a 100 proof whiskey, but the flavor and nose seem sort of muted. Especially when compared to Rye B. Hopefully A is the old one…

Rye B: 

Nose: Savory. Cilantro, wet rock, caramel and bubblegum.

Mouth: Sweet caramel/toffee, savory grassiness, slight smokiness.

Finish: Medium finish. Sweet. Cinnamon and other baking spices linger.

Thoughts: This is a rye that mimics a bourbon. As it is assumed to be a barely legal rye, that is to be expected. It’s full flavored and round in the mouth. Sweet. Not too hot even with water. I like it. It's certainly the nicer of the two.

Comparison thoughts: 

So it turns out that rye A was the new Heaven Hill produced Rittenhouse and that Rye B was the Brown-Forman version. As such, I plan to see if I can find an old bottle of the BF version still hanging around somewhere. It’s a whiskey that has a nice enough mouthfeel that it is suitable for drinking neat. Though in past reviews of it, I’ve recommended saving it for cocktails so there is that.

The Heaven Hill version tastes more of the rye than the Brown-Forman version, but it is hot. Very hot. It’s a rye that I’ve been happy enough with in cocktails, but wouldn’t want in a glencairn again.

One thing that I did realize after this head to head is that Brown-Forman can make a decent rye. It kinda makes me excited to see what the upcoming Woodford Rye will be like even though it will probably be an entirely different mashbill.

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Looking at Old Forester (86 proof)

Old Forester is getting quite the love from producer Brown-Forman these days. It started a few years ago when the labels got a branding refresh. This past fall, when visiting the Kentucky Bourbon Festival, I noticed that the "Woodford Reserve Booth" at the Sampler was now double-branded, sharing equal billing with Old Forester. Then there is the planned Whiskey Row distillery/visitor space in Louisville. And of course, how could we forget the Whiskey Row series of bourbons? The Original Batch 1870 is already out and the Bottled in Bond 1897 has had a label approval. I even saw an Old Forester branded ready-to-drink cocktail while trolling the COLA site. This one for a Mint Julep.

So with all this love for the brand and all the new products on the horizon, it is only fitting that we would want to take a look back at what's already out. Make sure we are up to date on where we're at before we move into the brave new future.

Brown-Forman has been making Old Forester for about 140 years now. It's gone though numerous expressions before settling in at an entry-level expression of 86 proof, a 100 proof  "Signature" expression, a single barrel program, and the yearly Birthday Bourbon release (some would toss the Woodford Reserve expression in there as well since they share a mash bill and at least a partial distillation site) before adding the brand extensions listed above. 

The 100 proof is described by the company website as "spicier and more robust." I described it as "hot and bitter." The single barrels I've had have all been good, but wildly different. Some being fruity and others spicy. This year's Birthday Bourbon was something special being fruity, spicy, and creamy all at the same time. But what about the 86 proof? Let's find out. 

Old Forester (86 proof)

Purchase info: $19.99 for 750 mL at Ace Spirits, Hopkins MN

Details: 43% ABV

Nose: A delicate collection of the typical bourbon notes of vanilla, caramel, and oak. Plus some floral green apple, and allspice.

Mouth: Delicate and floral. Brown sugar, honey, nutmeg, and hints of oak.

Finish: Baking spices and floral notes linger with a gentle heat.

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Thoughts: This is a well put-together bourbon. It is delicate, but tasty, with just enough heat. A good value as an everyday sipper. My wife claims this is one of her favorite bourbons to nose because it has all the notes she looks for but it doesn’t overpower with alcohol. 

So far, the evidence I've tasted has led me to the conclusion that in general, I like Old Forester/Woodford Reserve at less than 100 proof. I like the 86 quite a bit as a everyday bourbon that you don't need to feel bad about using up too quickly. I liked the Single Barrels at  their 90 proof. I seem to remember liking Woodford at just over 90 and I really liked the 97 proof Birthday Bourbon this year. The 100 proof Signature is the outlier. 

So even though Old Forester is an old brand, the future looks bright. I'm excited to try the 90 proof 1870 when I can get my hands on it and the Bottled-in-Bond 1897 when it appears.

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Woodford Reserve Master's Collection, Sonoma-Cutrer Finish, Pinot Noir Barrel

I tend to like bourbons that have been finished in some way. Cognac barrel? Port barrel? Yes and yes. Beer barrel? Sure. Second barrels that never contained anything else? Indeed! Staves of other types of wood? Yes sir! Bourbon where they just poured some brandy in? Not bad at all. Not that they are my favorites, but I tend to like them.

Contrary to many opinions out there, I also tend to like Woodford Reserve. It was one of the first bourbons I bought and the first major distillery I visited. It’s pricier than I like, but occasionally I go back to it as I have a bit of a soft spot for it. I especially like to see what they are doing with their yearly Master’s Collection experiments. Even if they aren’t always that good, it’s nice to see people try things. 

Based on the above, I was pretty stoked to hear about this year’s version of the Master’s Collection. Pinot Noir casks. At first, it sounded weird to me. Then I noticed the Angel’s Envy in my glass at that very moment. It’s a port (fortified wine) finished bourbon. I remembered that sherry and port are used in finishing many types of whisky all over the world. It seemed less weird after thinking about it. And It had to be better than the Malt whiskeys they released last year…right?

RIGHT?

Woodford Reserve Master’s Collection, Sonoma-Cutrer finish, Pinot Noir Barrel

Purchase Info: $84.99 for a 750 mL at Zipps Liquor, Minneapolis, MN

Details: 45.2% ABV, Bourbon finished in Pinot Noir wine barrels

Nose: An earthy funk, herbal with a hint of smoke, dates and corn silage.

Mouth: Warm. Brown sugar sweetness with an earthy funk that follows the nose by bringing herbal flavors and a hint of corn.

Finish: Some warmth that fades fairly quickly and is replaced by oak and sour cherries.

Thoughts: I’m not a fan. Unlike some of the finished bourbons I’ve had where you barely know they’ve been finished, the wine certainly shows its influence here. The problem is that it basically takes over. There is very little bourbon influence other than heat and proof. It’s interesting, but I wish I had purchased a glass of it instead of a bottle.

As an experiment to minimize the wine influence, I mixed it half and half with some of the Old Forester Birthday Bourbon I had on the shelf. I’d have tried a Regular Woodford or a Double Oaked, but I didn’t have any on hand. It brought back some of the bourbon influence and actually made an enjoyable drink. On a whim, I also tried it half and half with some cheap brandy. This was also better than the Woodford straight, bringing body and sweetness to what was otherwise a brandy that tasted heavily of raisins. In other words, if the Kentucky Bourbon industry wasn’t so afraid of the word blend, they might have been able to release a drinkable product. As it is, I’ll probably buy a bottle of Old Forester Signature and use that $20 bottle to “fix” the $85 one. 

Old Forester Birthday Bourbon 2014

Old Forester bourbon was first bottled in 1870. That’s a pretty small statement for somthing that had as large of an impact as this did so let me repeat it. Old Forester was first bottled in 1870. And in doing so it became the first brand to be exclusively available in that packaging. You couldn’t get it in a barrel. You had to buy it in a bottle. 

Doesn’t seem that odd today. Even if you buy a barrel of something, you can still only get it delivered to your local liquor store as a bunch of bottles. (Unless you have all the proper licensure, of course.) But pre-Prohibition, this wasn’t the case. And why would it be? The bourbon is already in the perfect container for transport. Why would anyone want to spend the money to take it out of it’s already perfect container just to put it into an expensive bottle? A glass bottle? That might break? And cost money?

But that container isn’t actually perfect, is it? It’s got one major flaw. It can’t be sealed and made “tamper-proof.” It might leave the producer as Straight Bourbon Whiskey. But by the time it ends up in the consumer’s mouth it might have had any number of foul additives introduced to it. And since most medical professionals of the time agreed with today’s connoisseurs that whiskey is a healthful product, foul additives might just put a damper on things.

Enter George Garvin Brown, who seems to have noticed that there was a distinct lack of trust for the consistent availability of quality whiskey amongst the medical professionals. He decided to market a sealed whiskey exclusively to doctors. It was only available in a sealed bottle thereby assuring everyone of the unadulterated product inside. He named it after a local doctor, one Doctor Forrester. (After the good doctor passed away, that extra r was dropped.) The company he founded went on to become today’s Brown-Foreman producers of many things, but most notably for this site, Jack Daniels, Woodford Reserve and Old Forester.

In 2002, Brown-Foreman decided to honor their founder by releasing a yearly limited 12 year old bourbon called Birthday Bourbon. It is announced on, or around, the September 2 birthday of Brown. It is released sometime after that. The batch is taken from a single day’s production.

I first noticed Birthday Bourbon in the fall of 2011. The bottle that my liquor store had was from the year before. I noticed it because it was barreled in 1997, the year I was married. I was looking for something special for my wife and I to share since both our birthdays and our wedding anniversary take place all within the same week. Coincidentally in September. It made a fun treat. Released near our birthday and barreled the year we were married. Not too shabby.

Of course since then, it has become impossible to find. Luckily we’ve normally had the chance to at least taste it. This year with a new national-chain liquor store showing up in town, I was able to finally get my hands on another bottle.

Old Forester Birthday Bourbon, 2014

Purchase info: $39.99 for 750mL at Total Wine, Burnsville, MN (yes, that is about $20 below the average price).

Details: Barreled 2002. Bottled 2014. 12 years old. 48.5% ABV

Nose: Brown sugar, caramel apple and latex paint

Mouth: Creamy mouthfeel. Spicy and sweet with cinnamon, maple and apple.

Finish: Lingering warmth with spicy latex paint and ripe fruit.

Thoughts: I like this whiskey very much. Spicy and fruity with a creamy mouthfeel and a nice finish.

It’s taken me a long time to place that “Brown-Foreman” nose that both Old Forester and Woodford Reserve have. In this one I finally figured it out. It’s a fruity latex paint. This sounds awful but isn’t (much like Scotch lovers will describe the wax or band-aid scent of certain drams and not mean it in a bad way.) I’ll admit, I actually rather like it.

Two Old Foresters Head to Head, Signature and Single Barrel

I’ve described my last trip through Kentucky as a bit of a let down. Apparently a Sunday in February is as little fun there as it is here in Minnesota. There are good points though. The temperature is nicer for one. Another is that the liquor stores are open so there is a good chance of walking away with something that will make you happy you stopped. My stop at the liquor store involved me picking up the first bottle of Old Forester Single Barrel I ever saw. Old Forester has only offered a private barrel program for a little over a year now and at that point none had made their way up to the frozen north.

I’ve claimed to like Old Forester for a while now. I liked the Signature enough that I’ve recommended it to people instead of Woodford Reserve, though admittedly I only buy it when it’s below $20 and it hasn’t been that for a while. I enjoyed the 86 proof, but remember it as being a little weak. The Birthday Bourbon is good basically every year. So the chance to pick up a Single Barrel version and taste it was a no brainer for me.

Now you may wonder why I used the word “claimed” above. Well I thought that it would be a good idea to taste this along side the one I’ve recommended for so long. You know, see how it stacked up to one that I remembered liking so much. Could it possibly be worth twice the price I used to pay?

Old Forester Signature

Purchase info: $17.99, 750 mL (on sale) MGM Wine & Spirits, Prior Lake, MN

Details: 50% ABV

Nose: brown sugar, dusty oak, cocoa powder and cherry

Mouth: Thin and hot. More bitter than I would have expected from the nose. Flowery. A splash of water helps this, diminishing the heat and bringing out more honey, bitter orange and earthiness.

Finish: Hot, long and flowery. Fades to bitter. Water doesn’t help here. It’s now warm, but short with just a hint of floweriness.

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Thoughts: Hotter and more bitter than my memory led me to believe. Water is a mixed blessing allowing you to taste it through the burning, but killing the finish. I wonder now if I would prefer the 86 proof version as this one is just hot. Meh.

Old Forester Single Barrel

Purchase info: ~$40 with tax for a 750 mL at Westport Whiskey and Wine, Louisville, KY

Details: 45% ABV. Barrel# 2012. Lot ID: 08E30. Barreled: 5/30/08. Dumped: 10/21/13. Bottled 10/23/13. Barrel Proof: 134.2. Warehouse L

Nose: brown sugar, wet stone and a fruity waxiness along with hints of fresh sawn lumber

Mouth: Warm with classic bourbon vanilla/caramel at the front of the mouth. Fruity honeydew melon and spicy ginger appear as it moves back.

Finish: Warm and long with lingering spice and brown sugar sweetness

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Thoughts: Classic bourbon flavors dominate but a nice fruitiness enters partway through as well. My total bill was roughly $40 with tax so not only is it good, but it’s a nice value as well. I like this one.

Now you know where “claimed” came from. I was shocked by the bitterness I encountered on my first sip of Signature. I won’t be recommending it to people anymore. If they want Woodford, let them spend the money on it. The Single Barrel is good though. And I think it really was worth just less than twice the price of the Signature. It tastes more than twice as good to me.

UPDATE (11/13/14): I'm sipping on a different retailer's selection and I'm a bit shocked at how different it is. Less fruity floral flavors and more spice. Same heat. Still good, but different.

Review: Rittenhouse Rye Bottled in Bond

I like rye whiskey. It might be my favorite whiskey style, when I’m in certain moods. I tend to really enjoy the pine and pickle juice many ryes bring to the table. I’m one of those guys who loves sipping on the 95% MGPi ryes and the 100% Canadian Ryes. They are just the right change of pace when I’m looking to switch up from bourbon. 

I do not, however, tend to use them in a Sazerac, my favorite rye cocktail. I just can’t seem to get the balance right. Those kinds of ryes bring too much pine to the party. Which is fine, it just means that I also need to keep a rye on hand that brings the classic rye rye flavor profile as well. One that isn’t a pine and pickle juice sort of rye.

Rittenhouse Rye Bottled in Bond is not a pine and pickle juice sort of rye. There are a bunch of others. Baby Sazerac is nice, if you can find it. Wild Turkey Rye 101 is the same. There are others. But I tend to settle on Rittenhouse myself. It’s a decent price. It’s a decent proof. And most importantly, it’s available whenever I go looking for it. 

Rittenhouse Rye Bottled-in-Bond

Purchase Info: $20-$25…I forget at Blue Max, Burnsville, MN

Details: Bottled in Bond, so 50% ABV, D.S.P. KY 354 (Brown-Forman for Heaven Hill)

Nose: fresh cut pine boards, citrus, dried grasses. Toffee-getting stronger the longer it sits.

Mouth: first sip is really hot. Under that is molasses, somehow sweet and bitter at the same time. Ginger, fruit and mint.

Finish: mouth-tingling cinnamon red hot candies with lingering heat and bitterness. Faint pine.

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Thoughts: I like this one, but I usually reserve it for cocktails. It makes a mean sazerac. The proof and spice hold their own against other ingredients. I find it to be a lot like a lovely, really spicy, bourbon. I tend not to sip it neat. Don’t get me wrong, it’s perfectly nice for sipping, but if I’m reaching for a rye over a bourbon, I want it to be more rye-ish and less bourbon-ish. For me, the pine and pickle juice of many Canadian or MGPi ryes tend to be farther away from the bourbon flavor profile and what I’m looking for if I’m looking for a change of pace. Very nice though and a great price on it at around $25 (in Minnesota).

Battle of the Bigs: Head-to-head Review of Jim Beam and Jack Daniels

Today the internets are all abuzz with the news that Beam, Inc of Deerfield, IL was purchased by the Japanese company Suntory. On twitter there is shock, on Facebook there’s anger, racial slurs and xenophobia in general. Everyone has an opinion. Me? My thoughts on the matter are really boring. I’m generally apathetic as to which multinational conglomerate owns the distillery where the whiskey I’m drinking is produced. Or where they call home. Or where their stock is traded. I know bourbon jobs have to stay in the US, so ultimately I don’t really care.

But in the spirit of the news of one of America’s own moving to Japan (not really) I decided to do a head-to-head that I’d been thinking of for a while. Japan’s Jim Beam (not really) versus the local boy Jack Daniels. 

I’d been thinking of this, not because either of these end up on my shelf at home very often, but because I travel a lot. And when I’m sitting in a hotel bar somewhere, I’ll as likely as not be faced with the choice between these two with maybe a Maker’s thrown in for good measure. When faced with this prospect, I’ve often made a run to the local liquor store to try to pick up a replacement or gone without. But maybe, just maybe there is something that I am missing. I mean these are the two biggest bourbons* in the world, there has to be something to them.

Right?

Jim Beam (White Label)

Nose: Initially it’s just like standing in the Jim Beam warehouse that they let you go in while visiting the distillery. Oak, alcohol and dust. After a bit of teasing, there is some wet rock, a floral note and a bit of crisp sour apple. 

Mouth: Thin. Watered down tasting. Past that: corn, a little vanilla, pencil shavings and more sourness. 

Finish: Gentle is the only word for this. Lingering Corn. 

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Thoughts: I’m not a fan of this one. The thin mouthfeel and sour flavor are off-putting to me. That said, I’ve had decent cocktails made with this so it has it’s place. It’s just not in my glass. Maybe it’s in yours?

Jack Daniels Old No. 7

Nose: The nose on this one is really quite nice. Cherry, vanilla, a hint of chocolate. It reminds me of the chocolate covered cherry cordials you can buy at Christmas.

Mouth: Dusty, dried corn and some vanilla

Finish: A gentle burn with more corn and a lingering dusty bitterness.

Thoughts: Disappointing. The palate does not live up to the nose. But unlike Jim Beam, I can see why it’s popular. This is gentle and sweet enough to appeal to the new or non-whiskey drinker. And since many people never move beyond the first thing they fall in love with, I can see it. Will it have a permanent home on my shelf? No. But that’s not because it’s bad, it’s just meh.

Overall: If forced to choose between Jack and Jim neat, I’d go Jack. But that said, I doubt I’ll ever be buying either of them for that reason (bars almost always have one halfway decent beer on tap). And as with all whiskey reviews, your milage may vary. Try it yourself. Maybe you’ll love them. 

 

*Jack Daniel’s Sour Mash Tennessee Whiskey meets all the legal requirements of bourbon and could be called bourbon if they chose to. So for the sake of stirring the pot, for this post, I choose to call it bourbon. Because sometimes I like to see people who care way too much get upset.