I’d like to thank Heaven Hill for providing a review sample with no strings attached.
I tend to grade on a curve when it comes to whiskey. Not here on BourbonGuy. Here I just tell you if I like it or not. But in my buying habits, I certainly grade on a curve. And that curve is based entirely on price.
See, I am a freelancer and a dog-sitter by profession. Neither of these are the most lucrative of career choices. Don’t get me wrong, I love both of my jobs, it just means that I need to be frugal in my non-BourbonGuy whiskey spending (and in my BourbonGuy spending to be fair, but here I have an incentive to try new things and maybe stretch the budget now and then).
To that end, my wife and I have come up with a few “Tiers” to help us decide what we spend our money on. They aren’t official, but they really do describe how we judge bourbons and decide which bourbons to purchase again. For example, if a Tier I bourbon were to jump up to a Tier II or III price range, I’d certainly judge that bourbon more harshly than I had previously. It’s just human nature.
Tier I: “Cocktail Bourbon” Sub $25 I do not buy bourbons that I would not want to drink neat, not even for cocktails. Well not on purpose, at least. These are the bourbons that I feel comfortable using to make bitters or to cook with. Those that if I need to use 8 to 16 fluid ounces, I don’t feel too bad about it. Of course, I am also happy to use these in cocktails or just have a glass of.
Tier II: “Everyday Drinker” $25-$40 These are the bourbons I buy most often. Mostly because this is the price point that many bourbons fall in. These are the bourbons that I can grab on a whim. Any day that I want a pour of these, I am happy to do so. I might even have a second pour without thinking too hard about it if the mood arises.
Tier III: “Special Shelf” $40-$85 These are the bourbons that I keep on a secondary shelf where I won’t think to grab them all the time. These are the ones that I need to think a little harder about if I want to buy them. And if I decide to buy them, these are the ones I want to last a little longer.
Tier IV: “Second Opinion” $85-$135 These are the bourbons that I call my wife to get a second opinion as to whether we should buy it. She is also the accountant of the family so she can also tell me if that large a purchase is in the budget for a particular week.
Tier V: “Special Circumstance” Above $135 Anything over my Personal Price Ceiling™ is a “Special Circumstance” purchase. We might be on vacation. It might be a limited release from a producer that we trust isn’t going to put out a turd. It goes without saying that these are ones we save up for and need a unanimous decision on. These are the most harshly judged bourbons we buy. If I don’t really, really like it, I feel a little burned by the purchase. And a little less likely to spend that much money from a particular producer again.
So that brings me to tonight’s Bourbon. It is the recently released Heaven Hill Bottled in Bond 7-year-old. We are all aware that I used to sing the praises of the now discontinued Heaven Hill Bottled in Bond 6-year-old Bourbon. It was one of my favorite value bourbons. It was almost the very definition of a Tier I bourbon. It competed very well with bourbons such as Wild Turkey 101 and Buffalo Trace on both price and taste. I loved cooking with it and was always happy to toss it in a cocktail. Hell, I’d bring it home by the case whenever I went to Kentucky for just those reasons. But to the dismay of many, in 2018 the 6-year-old Bonded Heaven Hill was discontinued.
In June of 2019, Heaven Hill Bottled in Bond 7-year-old was announced. It will be initially available in California, Texas, New York, Georgia, Florida, Illinois, South Carolina, and Colorado. It looks like if you live in one of those markets that you should start to see it in October. The suggested price for the new release is $39.99.
Heaven Hill Bottled in Bond 7-year-old Bourbon
Purchase Info: This sample bottle was graciously provided by Heaven Hill for review purposes. Suggested Retail price is $39.99 for a 750mL bottle.
Price Per Drink (50ml): $2.67
Details: 50% ABV. 7 year age statement. Distilled at D.S.P.-KY-1. Bottled at D.S.P.-KY-31.
Nose: mint, vanilla, cardamom, cotton candy.
Mouth: mint, vanilla, caramel, cinnamon.
Finish: on the short end of medium length. Notes of cinnamon, cardamom and oak
Thoughts: There isn't much to say on this one. It’s fine. I like it. It is minty, with a bit of spice. I think I like Elijah Craig better, but this is fine too. I like it, but I don't think it holds up to other $40 Bourbons. In this market, $35-45 will get you Four Roses Single Barrel, the 1792 specialty bourbons, New Riff Bourbon, George Remus, Knob Creek Single Barrel, or Wild Turkey Rare Breed. All of which I like better than this.
But I'm assuming that you are looking to see how it compares to the discontinued Heaven Hill Bottled-in-Bond 6-year-old, aren't you? Anticipating that, I pulled a bottle of my 6-year-old from the closet. And well, these are pretty similar. The six-year is a bit sweeter than the new seven-year. The seven-year is much mintier. Both have a nice hit of oak on the finish. If you loved the six-year, you should love this too as they are pretty similar with only minor differences... at least until you get to the checkout.
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